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Sony Animation goes direct-to-DVD


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FROM VARIETY:Sequel to 'Open Season' in the works

By Ben Fritz of Variety -- Video Business, 9/7/2007

SEPT. 7 | FROM VARIETY: Sony Pictures Animation is getting into the direct-to-DVD biz with a sequel to last year's Open Season

Unit is starting production on Open Season 2, with a 2009 release likely.

Though Open Season grossed just a so-so $85 million domestically and $105 million overseas, Sony felt the pic performed strongly in homevid and that, with a good follow-up story, it would help meet the goal of increasing SPA's output.

Read the full story on Variety.com.



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