Comcast's CODO to roll out this year

FROM VARIETY: Hulu-esque service only available to subscribers

By Cynthia Littleton of Variety -- Video Business, 10/30/2009

OCT. 31 | FROM VARIETY: After a successful trial run, cable giant Comcast Corp. is poised to accelerate the rollout of its Hulu-esque online programming service by the end of the year.

The biggest remaining hurdle is how quickly Nielsen can begin generating ratings for programs that are viewed online through the Comcast on Demand Online (CODO). Comcast's service differs from Hulu in that it is only available to users who already subscribe to Comcast cable service and are given a password in order to view programs online on an on-demand basis.

Comcast and Time Warner Cable are leading the charge to make more pay and basic cable programming available for online viewing, so long as viewers pay the freight through their monthly subscription fees. Among the hot properties available on CODO are HBO's True Blood and TNT's The Closer.

Read the full story on Variety.com

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