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Sears lowers pricing of Blu-ray players

By Susanne Ault -- Video Business,10/29/2009


Sears will offer Sony and Samsung Blu-ray players for $149.99.

OCT. 29 | PHYSICAL: Home entertainment is part of Sears’ Black Friday plans, as the retailer is offering $149 Sony and Samsung Blu-ray Disc players, among other deals, according to ads leaked online.

That player tag, covering Sony’s BD Live model BDP-S360 and Samsung Netflix-streaming BD-P1600, represents a $50 price chop off current retail pricing.

Although Sears’ discount plans offer significant savings, many industry observers believe retailers will do even better, with $99 players from major brands during this critical kick-off to the holiday season.

Sears also is expected to roll out a $9.99 deal on recent spring DVD releases, including 20th Century Fox Home Entertainment’s Marley & Me, MGM Home Entertainment’s Quantum of Solace and Sony Pictures Home Entertainment’s Paul Blart: Mall Cop.

Plus a $3.99 tag will be put on many high-profile movies on DVD, such as Fox’s The Devil Wears Prada and The Fantastic Four.

Meanwhile, Best Buy has jumped the gun on Black Friday and is now offering its in-house Insignia-branded Blu-ray player for $99, marking $50 in savings. Unlike the Sony and Samsung players featured in the Sears ad, the Insignia player is not Web-enabled.

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Submitted by: Gary Hughes
11/2/2009 7:50:08 AM PT

The $99 player at Best Buy IS BD-Live and Netflix enabled.

Submitted by: Jim Whealan
10/30/2009 11:56:28 AM PT
Location:Chicago
Occupation:Tech

It doesn't matter how much the players cost...It's the overpriced movies that have Blu-ray under performing.

That and upconverted Standard Def DVD is quite good enough in most cases.

Submitted by: Robert Smith
10/29/2009 10:03:52 PM PT
Location:Palo Alto, CA
Occupation:software executive

This is not a huge deal at all.

These, and other machines, have been selling for this sort of price for over a month, depending on which machine and which outlet. The Sony 360 is $152 right now at Amazon and has been less. The Panasonic 60 has been as low as $130 at Amazon and is $139 as I write, and the LG 370 (with Netflix) is selling for $149 at Frys tonight.

Black Friday will beat this Sears ad at some outlets, you can be sure.



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