Wal-Mart's digital chief heads to Apple

FROM MULTICHANNEL NEWS: Swint to head international video acquisitions for iTunes

By Todd Spangler of Multichannel News -- Video Business, 2/4/2008

FEB. 4 | FROM MULTICHANNEL NEWS: Kevin Swint, previously Wal-Mart Stores divisional manager for digital media, will join Apple this week as general manager of international video for iTunes.

Swint, who confirmed his move to Apple in an e-mail with Multichannel News, said he will be responsible for acquiring movies and TV shows for all non-U.S. countries, whether the content is owned by Hollywood or international studios. His move was reported Friday by PaidContent.org.

At Apple, Swint will be negotiating for sell-through -- the traditional paid-downloads iTunes business -- as well as rental rights. Last month the company announced plans to offer online video rentals, promising to stock more than 1,000 videos from major movie studios starting in February.

Read the full story on Multichannel News.