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Hip Hop for Kids: School House Hop!

By Buzz McClain -- Video Business, 6/2/2008

JUMPING FISH (800.454.5489)
Street: July 15
Prebook: June 17
> Home-grown hip-hop production gets kids up and moving.

Hip-hop dancer Roger G. leads a small group of 'tween boys and girls in dances that are intended to burn calories and help with conditioning. Accompanied by electronic music, the kids do “The Snap,” “The Motorcycle,” “Chicken Noodle Soup” and others, before putting it all together in the finale. There's nothing strenuous or aerobic.

Shelf Talk: The small budget for this production, shot in a Connecticut school, does not include advertising. Position it as a hip way to get kids off the couch and on their feet. The cute, colorful box art, which depicts a “school principal” twisting with some kids, should stand out.

Children's, color, NR (nothing offensive), 45 min., DVD $19.50
Extras: freestyle dancing, outtakes, bonus segments
Directors: Michel Negroponte, Liz Milwe
First Run: DVD premiere
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