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Cyrus a hit on Starz
July 29, 2008
Starz scored a pre-DVD window for Disney's Hannah Montana & Miley Cyrus: Best of Both Worlds Concert in 3D, and it apparently paid off.
VB sister publication Multichannel News reported that the concert was TV's biggest show Saturday night.
The concert reportedly doubled the viewers of Disney's previous highest-rated concert, by the Cheetah Girls in 2006. Multichannel News said Hannah "attracted 2.22 million kids 6 to 11 and 1.79 million tweens 9 to 14."
The concert will bow on DVD and Blu-ray on Aug. 19. It should be a big hit. We'll see if the early VOD window hurt sales.
Posted by Samantha Clark on July 29, 2008 | Comments (0)
