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Blu and exclu
September 25, 2009
The fan/sleuths over at Bluray.com are reporting that Target has several exclusive Blu-rays coming next week, including Gremlins and a less expensive Wizard of Oz from Warner Home Video, and a Monsters vs. Aliens BD/DVD combo pack from DWA/Paramount.
And The Digital Bits is reporting that those may be followed by Target exclu SKUSs on two other Warner titles in November, Goonies and Gone With the Wind.
These kind of exclusive deals have been growing since Summit divided the market and conquered with Twilight earlier this year. You'll remember Summit delivered the Blu-ray only to Target and Best Buy on initial street date, but made a super deluxe Ultimate Collector's box set available later through Amazon only.
More recently, Universal made cult faves Shaun of the Dead and Hot Fuzz first available on BD exclusively at Best Buy.
The studios are going to keep rewarding the retailers that put heavy support behind B.D.--namely, Best Buy, Target and Amazon.
If Blu-ray routinely hits 25% of title sales this Q4, like Fox's Wolverine, maybe more retailers will start giving the newer format the same support the big 3 do.
Posted by Marcy Magiera on September 25, 2009 | Comments (0)
