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Analyst: HD DVD Resistance is Futile
January 29, 2008

Research firm Gartner believes that Toshiba's hardware price cuts won't do it a lick of good in making HD DVD survive as a format. The Gartner analyst, Hiroyuki Shimizu, cites the usual suspects as his reasoning: Warner turning Blu exclusively, and BD settops' 90% dominance in sales the week ending Jan. 12. Toshiba's 50% price cuts on its third generation models, effective Jan. 13, should just provide a little more fight in HD DVD than the format would otherwise. But Shimizu believes that BD will be crowned high-def champ by the end of the year, and the HD DVD price cuts amount to "useless resistance." Check out the report here, but you'll have to pay $45 to read it in full. Shimizu does make a logical argument, but there are analysts that certainly disagree with him, notably including the NPD Group.  NPD, which tracks weekly hardware sales and provided us all with the information about Blu-ray selling 90% of all high-def settops that week, has warned that one week does not a trend make. As for me, I think it definitely looks bad for HD DVD, but it seems premature to make a doom and gloom prediction without a few more weeks of sales under our belts. And with relatively high-profile HD DVD exclusive software coming in February, Beowulf and American Gangster, I figure it doesn't hurt to give these titles a chance on shelves as well.


Posted by Susanne Ault on January 29, 2008 | Comments (3)


January 29, 2008
In response to: Analyst: HD DVD Resistance is Futile
Robert Smith commented:

You propose giving HD DVD a "chance." Can you quantify how long this chance should continue and what the definition of success/failure is? The problem is that HD DVD keeps moving the goal posts so that it is not clear what constitutes their losing. Only a few months ago, HD DVD supporters were saying that they would win Q4 player and disk sales. That did not happen. So, when do you say its over?




January 29, 2008
In response to: Analyst: HD DVD Resistance is Futile
Donald commented:

Hey Suzanne, why do you continue to make stuff up in your editorials? It is embarrassing to read your articles. The NDP did not disagree with Hiroyuki Shimizu's assesment of the format war at all. They merely cautioned against precluding that one week's sales results is a trend. Where on Earth do you read what you're suggesting? It would be great if you could follow up on a comment once in a while, unless you're too busy hurtling through the stratosphere. How many weeks will it take to spot a trend? Blu-ray has won the last 60 weeks in a row in software, and the last two weeks has taken the entire Top 10. Take off your HD DVD blinders Ault and start telling it like it is. Until you do, you remain the #1 HD DVD Cheerleader.




February 1, 2008
In response to: Analyst: HD DVD Resistance is Futile
Eww commented:

She makes me throw up in my mouth a little....





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