In an AC Nielsen Homescan study, Buena Vista Home Entertainment showed that this man-sized mouse of a brand made a difference in each customer’s total basket of purchases. Read Article
Mother’s Day spending up Research conducted in April 2005 showed increased intended individual consumer spending in each of the past four years. Read Article
Coming soon Buena Vista is bringing out new special editions of such hits as Remember the Titans and Deuce Bigalow as well as new releases including Chicken Little and The Chronicles of Narnia. Read Article