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Summit Boosts Hurt Locker with Brothers at War

November 19, 2009 Summit Home Entertainment has acquired Iraq documentary Brothers at War and plans to street it on DVD on Jan. 12, the same time the studio bows the feature The Hurt Locker.
Oscar pundits have long been eyeing The Hurt Locker as a likely Best Picture candidate, especially as the 2010 awards will double the nominee slots to 10. The Hurt Locker bowed in limited release in June, far out from the typical fall/winter rush of Oscar-pedigree films. But its gripping storyline about a U.S. Army bomb unit in Iraq has squarely won over critics.
It looks like Summit will further drill that point home, making Hurt a bigger event release with its Brothers at War companion. The marketing will likely work both ways with Brothers performing better attached to Hurt than if the documentary bowed by itself. Summit has already tried something similar: launching Knowing and Push on the same day in July.
Executive produced by Gary Sinise and David Scantling, the Brothers at War follows two brothers serving in Iraq. Director Jake Rademacher embedded himself in four different Army units to chronicle wartime, and explores struggles when returning home to family members. Brothers at War first launched in limited release in March.
Pricing information on Brothers at War wasn't immediately available.
Brothers at War is a powerful documentary which is a perfect compliment to The Hurt Locker,” said Steve Nickerson, Summit’s president of home entertainment.  “The latter is a dramatization of the modern American soldier and combat in the 21st century, while the documentary tells a similar story, but with real people in very real situations.”

Posted by Susanne Ault on November 19, 2009 | Comments (0)





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