Login  |  Register          
Advertisement
FirstLight
Subscribe to VB Magazine
THE DOWN LOW   


Link This | Email this | Blog This | Comments (0)


Favorite movie lines by IM
June 30, 2008

Sounds like a good marketing tool to me.

According to VB sister publication Variety, new service Poptok has launched in beta to provide movie and TV clips for email and instant messaging. And it has most of the major studios, except Fox and Disney, on board. (Read the full story.)

All a user has to do is drag and drop their favorite movie line into their email and IM service and send to a friend.

But can't you just see a user watching Laurence Fishburne say "Unfortunately, no one can be told what the Matrix is" and a link underneath it says "Buy The Matrix on DVD and Blu-ray from ______", name your store, Amazon, DVDEmpire, Mom and Pop's Web DVD store? It could even say "Download The Matrix Now" and the link could go to Amazon Unbox, CinemaNow or even to Warner's own servers.

The future? We'll see.


Posted by Samantha Clark on June 30, 2008 | Comments (0)



POST A COMMENT
Display Name or Registered Users Login Here.
Please restrict submissions to less than 7,000 characters (including any HTML formatting).

Before submitting this form, please type the color of the third character:


Advertisement

Advertisements





©2008 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy
Please visit these other Reed Business sites