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Virgin Megastore on Sunset Strip to close
DEC. 27 | Virgin Megastore’s Sunset Strip location is shuttering and has kicked off a 50%-off close-out sale. Soon to number 10 U.S. locations, Virgin still retains a Los Angeles-area presence with its Hollywood store. Its Sunset Strip spot in West Hollywood, Calif., was Virgin’s first U.S. location and has been open since 1992. The store officially closes on Jan. 31, 2008.
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BUYER'S GUIDE
Content Agenda
- made-to-measure tech
arketing, particularly in the B2B arena, has become a hotbed of technological development. As new tools become available, marketers embrace technology to help them reach their customers. Since the Internet spawned the World Wide Web, IP (Internet Protocol) services have developed to the point where any marketing department can now harness their customer data to unprecedented levels. Hosted services have replaced installed applications making them more cost effective to use, easier to customise and from the vendors points of view, fast and efficient when upgrades are needed. This is a far cry from the days when marketing applications were installed software that required existing infrastructure and maintenance over time that put them out of reach of many B2B marketers simply due to cost.Software as a service
- Widgets? They're Easy
Staples has an Easy button for you. In fact, it has several. There's the one that's been featured in its print and television ads since 2005. There's also the one it sells for $4.99 in stores. Hit it and you hear That was easy! just like on TV. And there's the one you can download free as a computer desktop widget. Click it and you're taken directly to Staples' online catalog - a time saver for a small business or home office worker looking for supplies. You also can use the widget to check on your Staples Rewards points and get new product alerts automatically via RSS data feeds. Consumers by the thousands have downloaded the Easy button widget. But more than a handful have asked for something more. They want the sound. We've had numerous requests from our customers for audio with the downloadable Easy button, says Catherine Cusack, vice president of brand programs for Staples. Thousands of people have found the button useful, and this should help make it fun, too.
- Alcatel-Lucent Wins IPTV Contract From Du
Emirates Integrated Telecommunications Company, known as du has contracted Alcatel-Lucent to provide it with a complete IPTV platform. The project will include broadcast TV and video-on-demand (VoD), with content featuring high definition (HD)-quality picture resolution.
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BETWEEN THE LINES
Marcy Magiera, Editor in chief, Video Business
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Another crazy idea...
Packaged media ought to cut the packaging.
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Apple peels studios from Wal-Mart
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The Darjeeling Limited DVD
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The Simpsons Movie kept renters and buyers jolly this holiday week.
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Top
DVD Sellers
RANK | TITLE |
|
1 |
THE SIMPSONS MOVIE |
2 |
HARRY POTTER: PHOENIX |
3 |
PIRATES: AT WORLD'S END |
Top DVD Rentals
RANK | TITLE |
|
1 |
THE SIMPSONS MOVIE |
2 |
THE BOURNE ULTIMATUM |
3 |
BALLS OF FURY |
Source: Rentrak Corp.; week ended 12/23/2007
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