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One @#$% Angry Early Adopter
February 29, 2008

Woe is the HD DVD consumer these days. One HD DVD buyer was so passionate about his pissed-offness in seeing the format's relatively quick demise, that he penned this essay on online mag Slate. He knew he was taking a risk picking HD DVD, as certain major studios never got on board supporting it.  But he was drawn to HD DVD's cheaper hardware pricing over Blu-ray during Black Friday, and sort of what-the-hecked-it and snapped up a Toshiba player. What's interesting to me, is that he's not doing an immediate U-turn for Blu-ray, now that it's the only high-def disc choice. It makes me wonder if HD DVD owners are going to be too busy licking their wounds to go over to the other side. Maybe Blu-ray can survive without the roughly one million HD DVD households turning their direction. But I think these early adopter types are still crucial to Blu-ray, as they are fanatical about technology, and like this guy, talk and talk and talk about their latest gadget. That gushing can wind up trickling down and influencing the masses.
Towards the end of the essay, he suggests he's just going to wait around for high-def downloads, figuring Apple TV is the start of something big and wonderful and is bound to catch on. At the moment the $229 price for Apple TV, a device which digitally delivers films to your TV without needing a computer, is cheaper than any Blu-ray set-top on the market.
I think if BD backers are smart, they'll reach out to some of these disillusioned HD DVD-ers. Sure HD DVD fans knew the risks, but BD would get some helpful publicity if they helped these owners embrace the other side. Amazon.com is already discussing offering coupons to help HD DVD owners save money when purchasing Blu-ray products. 


Posted by Susanne Ault on February 29, 2008 | Comments (2)


February 29, 2008
In response to: One @#$% Angry Early Adopter
Robert commented:

Well, he has the right to be angry, he spent money on a format that failed, and yes you are very correct, he knew the risks, just as I did buying into blu-ray. Had Warner gone with hd-dvd and the situation was the opposite of what it is now, you can bet I would be buying a hd-dvd player this minute. With fanatical fanboys, though, there is simply no reasoning. They adore movies, yet they are willing to give up the uncompressed 1080p beautiful picture and the uncompressed sound quality for very compressed downloads, that when stored on drives, could be lost in a seconds notice should the drive fail. My neighbor has Dish Network and has an external hard drive for his DVR (they offer this service), and had 70-some movies stored on it, all in hd. About 3 to 4 weeks ago, his drive failed. He called Seagate and they said the information on it would not be retrievable and they sent him a new drive. His movies are gone. Seagate told him he should have made a back-up of the drive, but digital management will not let you. So, while the physical discs he owns are in his bookcase, his stored movies are gone. All I can say is that anyone who was interested enough in going to next-fen high def disc who isn't willing to accept the outcome of this format war and move on, it's their loss. Should Sony and other companies pay for their transition to blu-ray? Well, would that be fair to those who made their choice buying the winning format? All through history in electronics, formats compete and formats fail. You take the risk...I did... and while I was waiting for Warner to make its decision, because I knew whichever way they went the tide would turn, I was looking at hd-dvd players, just in case, because I love movies and would have accepted that I just chose the wrong one. I think some people need to either grow up or obtain anger management classes and take some responsibility for their own decisions..




February 29, 2008
In response to: One @#$% Angry Early Adopter
Robert Smith commented:

The industry needs to reach out to HD DVD early adopters. Sony should be making some special offers--trade-ins or discounts. Toshiba should do the same when they start supporting Blu-ray (which I predict they will). HD DVD adopters may have "known the risks", but that doesn't mean its good business to walk away from them. The industry needs the support of those HD DVD early adopters, and needs it now.





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